subject: General Note On Search Engine Optimization [print this page] Search Engine Optimization was started by the webmasters and the web publishers during the mid 1990s. At that time the primary function of the webmasters was to submit a page or URL to the various search engines which would send a spider to "crawl" that page, extract links to other pages from it, and return information found on the page to be indexed. In this process the search engine spider downloaded the pages and stored them on the search engines own server, where the indexer worked out on the pages. In this process what the indexer does is to extract various information about the page, such as the number of words in it, or if there is any weight of any specific words, as well as to find out any or all links on the page etc. all these information are then placed into a scheduler for crawling at a later date. This process is carried on all the search engines. Now when the site owners recognized the value of having their site highly ranked and easily visible in search engine results, created the opportunity for the SEO practitioners. The phrase Search Engine Optimization probably came into practice in 1997.
These SEO companies help in growing the business of the site holders internationally or in specific region according to the need of the site owners. These enterprises help to strategically improve the search engine placements of the websites with desired keywords by using innovative search engine optimization techniques. They help a lot in staying a good far ahead from the rest of the competitors. And this is the main goal of most of the SEO companies. And for this purpose they engage several SEO experts so that they can keep a watch over the trend of the Internet users and also the search engines and act accordingly.
Every site owners want a good listing of their site on the search engines, but unfortunately many websites gets poor rankings or even some are not even gets listed at all. This is because they fail to figure out the working trend of the search engines. And if the site doesnt get a good ranking or if they are not listed, it means that these sites are going to suffer loss in their business. And for that reason there is a need for seeking the help of the SEO companies. And once that is done they would work for the better ranking of websites, which means better profit for the business concern. The main idea is to get the most amount of Internet traffic on the site and of that particular site so that the business concern can get the most targeted Internet users to gain more profit out of their business. The SEO companies helps in this respect and that is why most of the business concerns who want business over the Internet seeks the help of some SEO organization for the betterment of their business.
by: Scott Johnson
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