Author: Idris Arkette FACT: Copywriters are supposed to put money into your bank account. FACT: Thieves rob you. I know on the surface sounds like something crazy is about to happen in this article and you're right. The bottom line is that a copywriter brings in money into your account through slam dunk promotions and campaigns. If you've been in business any amount of time than you'll know your number, at least you SHOULD KNOW your numbers. If...more
Author: Idris ArketteYou may think it’s not important… you’re wrong. Websites need as much copywriting as anything in print or other forms of mass media, including television ads, radio commercials, billboards, brochures…etc. Why is this true now more than ever? The world is only NOW opening it’s baby eyes to the awesome-ness of the internet. In the entire African continent the internet penetration is less than 7%...Can you imagine that...more
Author: Olive Joy VillegasThe economic recession has affected not only one but several industries leading to massive unemployment, restructuring of company to promote multi-tasking on several divisions, significant company loss on investments and many other factors that can slowly place a company into the foreclosure or even bankruptcy. This is the reason why many companies diverted into cost-cutting affecting several vital departments and one of these is the marketing department. But how would you thrive in a competitive market if your marketing and advertising funds are low? Can it sustain and make your business thrive in recession? This is possible by maximizing the web through seo services.Why the web? Business owners are used to the traditional way of marketing that is the use of the television, radio and print advertising. However with the ongoing recession, budget has been cut in financing the tri-media promotions that could have a severe effect on the company’s marketing efforts. In answer to this, a business establishment can actually maximize the web to gain profit other than the use of emails or simple cyber surfing.The internet is a media that could bring a business...more
Author: Idris ArketteWhy on earth would you want to even seduce a copywriter right? I’ll tell you why in a moment. First a re-cap. In the last article I laid out exactly who needs a copywriter, and I’ll summarise that finely written prose here: 1 – Business owners2 – Product owners3 – Any one selling anything anywhere…Now back to...more
I need to get myself a new handbag. The one I'm currently using is sadly out-of-style and is practically begging me to get replaced. So, I decided to use my online activity earnings I acquired in my PayPal for a brand-new, stylish, reasonably-priced handbag. So my online bag-hunting began.I was surprised to discover tons of sites dedicated to...more
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Some people have complicated relationships with people. I tend to have complicated relationships with centerpieces.As an event planner, I loved centerpieces. If I needed to "dress" the room in a cost-effective manner, I knew the trick. Forget about...more
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Health care makes almost daily advances these days. If this means new medical devices, then you could save money on purchase costs by selling your used medical equipment and used laboratory equipment over the internet, using a new internet company...more