Social networks started out as personal and fun but quickly caught the attention of businesses looking for new avenues of promotion and sales. Creative social media marketing will help you achieve some top business goals, including:- Generating Web site traffic- Converting interest into sales- Increasing page views and ad exposure- Growing your brand awareness- Creating positive brand associations and reputation- Spurring business development and...more
Starting a small business is easy. Making it successful is not. Small businesses have about a 50/50 chance of being around in 5 years. But after reading this article your chances will probably improve to about 90/10 in favor of long term existence. All you have to do is be determined and follow protocol.1. Business Plan: Having a business plan is a great way to make sure that you know what you want, and have a basic idea of how to reach it...more
No business can afford to rest on past performance. There must always be a Plan of Action for the future that will keep the business vibrant and growing. Customer memory is short and so, constant reinvention is the only way toward higher growth. Here are some guidelines that will help you expand your business.1.Location:If you are a new business, setting up shop in a central area might be beyond your means. Offering internet solutions to customers requirements with the option of home delivery would then be a good idea.Otherwise as an existing business, it would help to move to a central location if the prospect of increasing business through the move outweighs the possible negative consequences the move would have on the existing market. 2.Stable Business Plan:Define goals and objectives clearly. Take stock of where you are now and what the road ahead is for the business. Ensure that management is in regular and open communication with all levels right down to the bottom and that there is a good understanding of what the end purpose is across the organization.The business plan should have a clear organization set-up with a list of stakeholders, managers, employees, suppliers,...more
While video and multimedia technologies are rapidly expanding, the Web remains a largely a text-oriented system. Text utilizes far less space than video or audio, and remains the go-to medium for the majority of the web's public content. This means that there is a lot of copy on the web, so a savvy copywriter should be on the lookout for any...more
If you are serious in having a goal oriented meeting you have to consider a lot of things first before you can do the actual planning of the meeting. Business meeting hotel UK is one important thing to consider in conducting goal oriented meeting. You have to always reconnect the meeting to the visions and missions of the company. By doing this you...more
IntroductionLet me start by "nailing my colours to the mast". I believe that effective teamwork is important in all business. In small-medium business it's essential by any standard. The fewer the number of people you have working for you, the more essential and valuable it is that they work together: teamwork. Here's how to develop your workgroups.1. It's About Team Effectiveness Not FriendshipI've worked in team development for years. My first book about it was published back in 1984. Since then I've become more certain than ever that building effective teams at work is not about "getting on well". It's about working well together to achieve business goals. And when people do this, they'll learn to like each other. At the very least they'll learn to accommodate each other's personal foibles.2. The Team Is The Basic Human Unit At WorkFor decades, it's been fashionable to laud personal accomplishment in the workplace. Truth is, nobody achieves much at work without a lot of help from others. Effective teamwork cannot occur as long as we focus on individual accomplishmnet. We extol Jane's or Jack's virtues in rising from backroom researcher to Director of Advanced Technology in less...more
The meeting is set, and there's a lot at stake. You're going to get one chance to effectively communicate the value of your project to the decision-maker. Take advantage of your opportunity by following these tips:1. Accept the waterIf you're...more
Your resume must capture the reader's attention within the first 15 seconds or risk being lost in the reject pile. One key success factor for your resume is its readability, that is, how easily and quickly the reader can absorb your information...more
1. First things first. Create a budget.You can make better decisions if you know where your money is going. This would help you save money quite easily. At the beginning of every month, draw up a budget taking all your expenses into account. Take...more
"Starting a business is like building a ship and embarking on a voyage, armed with a plan, a map and a team. You will have to sail against storms, unpredictable weather and uncertainty. If your ship sinks, it's either you quit or you...more
In today's marketplace, a small business almost certainly needs a presence on the World Wide Web. I say almost certainly because there are business verticals that may or may not benefit from a website – say a local coffee shop or a...more
10 Steps to Starting a Business By: Carol Ann Quibell About the Author Carol Ann Quibell is a Virtual Business Manager, freelance writer and ardent traveler and owner of Lorac Virtual Solutions. Visit her at...more